DE | EN

DMEXCO 18 – Der offizielle Podcast moderiert von Katja Nettesheim

Als Gastgeberin und Moderatorin des offiziellen DMEXCO Podcast powered by RMS – The Audio Experts spricht unsere Gründerin und Geschäftsführerin Prof. Dr. Katja Nettesheim unter anderem mit Alex Tapscott über Blockchain, mit David Weinberger über maschinelles Lernen, mit Chris Boos über die Rolle von KI im Marketing und mit Moran Cerf über die Fähigkeit, die Entscheidungen eines Individuums vorherzusagen.

 

(photo by RMS/Christian Köster)

„China Reloaded“ Part 4: 5 Myths about China

A contribution by Katja Nettesheim, _MEDIATE founder & managing director

As you know, in early summer I had the honour of travelling through five cities in China with an EU delegation. Some anecdotes I already relayed on this blog, but today, on a slightly more serious note, I want to summarize some of the discussions I had since I came back. Because: Through the misconceptions I encountered, I have become aware of how one-sided Germany’s opinion about China is. Here are the most common myths I’ve been eagerly fighting since I got back:

Read More

„China Reloaded“ Part 3: PowerPoint Tinder

A contribution by Katja Nettesheim, _MEDIATE founder & managing director

 

In the last post of our series “China Reloaded”, I mentioned the specific ceremony held to signing the Memoranda of Understanding – remember? Just before this very intriguing event, me and the European delegation I traveled China with attended a matchmaking conference held in a truly beautiful luxury hotel in Wuxi.

Read More